Forward-Thinking Marketer at HPE Discovers Cutting-Edge Lead Generation Machine

Challenge

• Ongoing need for an affordable, 3rd party vendor to deliver quality IT Decision maker leads at a reasonable Cost-Per-Lead (CPL)
• Searching for provider to effectively execute on ‘outside-the-box’ webinar formats that offer better audience engagement options
• Disappointed by a lack of cohesive communication with production teams at legacy webinar providers and a lack of authority and technical understanding on part of moderators

Our Solution

ActualTech Media’s massive IT audience reach and webinar lead guarantees have helped John at HPE drive opportunity pipeline inside of HPE at a reasonable cost.

ActualTech Media’s exclusive MegaCast, EcoCast, and Virtual Summit multi-vendor webinars bring something entirely different: IT buyers hear from multiple IT vendors in an enterprise technology niche, back-to-back in a rapid-fire format that buyer audiences love.

ActualTech Media’s webinar production teams bring a people-centric approach to working with IT vendor clients.

This includes being as flexible and communicative as possible with clients, with the understanding that vendors are pressed for time and internal presenter resources.

Perhaps most importantly, ActualTech Media’s moderators are seasoned technologists with a bona fide understanding of the technology niche under discussion. This results in more meaningful engagement and Q&A with the audience.